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MyPakage is now BN3TH

An evolution of MyPakage

New, improved & better than ever: BN3TH

The story of MyPakage started out as a business philosophy, a brand that would change the game. Driven by lifestyle, our brand changed the way men think and talk about underwear.  We looked into the future of our company and thought, what brand name could better define the culture of our company & it's customers while remaining authentic to who we are as individuals? A name that allowed us to tell stories of everyday people being great every day. A name that would help us grow without limits as we expand our product lines and distribution across the world? We still make the world's best and most comfortable men's underwear, but now we've evolved into so much more...

We're so proud to introduce BN3TH!

Our goal remains the same: to be a brand that is more than just a name, but a lifestyle and a brand driven by purpose. We continue to unlock the confidence to invite adventure into our everyday lives.  We strive to make the most innovative, comfortable and best quality engineered apparel on the planet - providing uncompromising support for those progressive individuals who fill their lives with the activities and passions they love. After all, isn’t that what life is all about? Whether it's BN3TH your joggers, with our first-to-skin products or BN3TH the surface of who you really are, this is a guiding principle that will push us even further. At BN3TH, we make engineered apparel for all to feel confident in.

Discover The Difference
BN3TH The Surface


Product improvements - We've heard you 

  • Improved fabric make-up/construction with slightly heavier weight, and an improved double Pucker Panel™ (gusset), BN3TH Classics are more durable
  • New and improved waistbands improved silky hand-feel and multi-tone accents to add interest your everyday
  • MyPakage Technology™ pouch to lift and support your man parts
  • Focused product line to bring you the best colors, designs, and trends
  • Unique product releases throughout the year


Rewards program

  • Earn points with every purchase
  • Many ways to earn points, including refer a friend
  • Redeem points for cash


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